Located in Bergenfield, New Jersey, USA, American Image has acquired an EFI Pro 30f wide-format LED flatbed printer. The new machine expands the company’s production capacity by 30%, adding to its production fleet of 11 wide-format printers, including eight small flatbeds.

The introduction of the EFI Pro 30f was important for a ‘speed boost’ to increase the company’s production capacity. John Paragian, owner and president of American Image said, ‘We were looking for a printer that would fit in our space-constrained facility and give us the speed boost we were looking for. The EFI Pro 30f ticked all the boxes. It has allowed us to print items we were not able to print before in terms of size, and it has also allowed us to consolidate our print production, putting multiple jobs on the printer at one time, adding to our ability to meet tight time-to-market requirements.’

The value of the printer to the company became more prominent with its ability to give users the power to print on clear and coloured media, as well as speciality and heavy media like wood, metal or glass with a total weight of 181 kilograms, backlit double-sided applications, and spot white to increase image vibrancy.

A decision on the investment in the EFI Pro 30f was made easy after seeing the printer in action and having interacted with the EFI team. Mr Paragian said, ‘If you are going to invest in a piece of equipment, getting to know the team that is responsible for it is a big plus.’ An investment which has paid off for Mr Paragian as he concluded, ‘If I had the room,’ he said, ‘I would acquire another one in a heartbeat.’