Leicester-based direct marketing specialist Go Inspire has continued its investment in mailing equipment, partly as a consequence of gaining EcoVadis Gold accreditation for its sustainability programme, bringing its recent spend to over £1 million. 

EcoVadis assessment evaluates 21 sustainability criteria across four core themes: environment, labour and human rights, ethics and sustainable procurement. More than 85,000 companies have been rated worldwide. Go Inspire used EcoVadis and World Land Trust frameworks to review  its processes and to help guide its sustainability decisions. Following this guidance, the company has invested over £1 million to enhance its printed assets delivery capabilities and to further reduce its energy usage.

The company has invested in two eight-station Quadient DS700s with three-way cameras enabling them to automatically collate, fold, insert, seal and count up to 7000 mail pieces per hour. Also purchased is a Böwe Systec Fusion Cross high speed inserter, which fills up to 24,000 envelopes per hour. These investments are in addition to those made in 2021.

Danny Cook, operations director at Go Inspire, commented, ‘We have a clear ambition to reach Net Zero and achieving EcoVadis Gold takes us one step closer. When combined with the ongoing investments in our systems and operations, we are making big strides to ensure we can become more sustainable.

‘The new equipment will make us more agile and enable us to improve our speed to market, while also reducing our energy usage and providing power savings. These are timely additions at a time of increasing energy bills for both businesses and consumers. Our ‘always-on’ marketing is now energy efficient.’