Wide format RIP and signage software developer SAi has announced the promotion of Gudrun Bonte to vice president of product management. 

Ms Bonte, who has been with SAi for more than 12 years, has been product manager since 2014. Her new role will see her assume responsibility for both the internal and external development of SAi’s software packages including Flexi sign software and the CAD/CAM design solution, EnRoute. 

Leading a team of product managers, Ms Bonte’s remit now includes the advancement and implementation of new product strategies, as well as the supervision of all software development activities.

‘I want to continue to research and develop new ground-breaking tools that help build our customers’ businesses,’ Ms Bonte commented. ‘To ensure this is achieved, I’m keen to maintain the focus on nurturing our technical product management culture that strives for innovation and out-of-the-box thinking. It’s this approach that has enabled SAi to be a leader in the sign and print markets for many years.

‘Additionally, having recently published impressive milestone figures for SAi’s software-by-subscription initiative, I want to make sure that our solutions portfolio has what it takes to continue to meet the needs of users and drive profitable growth for their businesses.’

CEO Mark Blundell added, ‘Gudrun’s deep-rooted knowledge of SAi’s products, together with her understanding of the large format printing and sign and display market and the ever-changing needs of our customers, is exemplary. This collective experience makes her perfectly-placed to fulfil our objectives for added-value innovation across our product groups.’