Barbieri electronics has strengthened its leadership team with the appointment of long-serving executive Viktor Lazzeri as COO and co-managing director, as the company prepares for its next phase of growth.
Mr Lazzeri, who has been well known to customers and partners through his role as chief operating officer, will now serve alongside Stefan Barbieri and Markus Barbieri in the expanded leadership structure.
In his new position, Mr Lazzeri will take on additional responsibility for operational leadership, international business development and collaboration with customers and partners. The company said the move is intended to support continued innovation, international expansion and closer customer relationships as Barbieri develops its position in the digital printing market.
Stefan Barbieri, CEO of Barbieri electronics, said the appointment is part of the company’s long-term planning.
“This is more than an organizational change. It is an important step in preparing Barbieri for the future,” he said. “Our markets, technologies and customer requirements are evolving rapidly. By expanding our leadership capacity, we are creating the foundation needed to remain innovative, responsive and close to our customers.”
Mr Lazzeri said he was looking forward to helping guide the company’s future development.
“I am grateful for the trust placed in me and look forward to contributing to the continued development of Barbieri. We have a strong technological foundation, an experienced team and close relationships with customers and partners around the world. My objective is to help turn these strengths into efficient processes, clear priorities and sustainable growth.”
According to the company, the expanded management structure will also support its long-term strategy for intelligent colour measurement solutions for professional digital printing.
Mr Barbieri said it will continue to invest in measurement technology, software integration, automation and services designed to help customers achieve reliable and repeatable colour quality across a wide range of materials and print applications.
The family-owned company added that it remains committed to its long-term focus on innovation, technical expertise and partnerships with customers worldwide.





