Premier Paper Group has added three new brands as part of its developments into the lamination film market, following the acquisition of Zulu Packaging, a supplier of flexible packaging films for direct food contact, lamination films for carton producers and a range of lamination films for commercial print

The new grades are Advantage, Essential and ProFilm. Advantage is suitable for litho-based lamination in applications such as magazines, brochures and book covers. It is available in gloss and matt finishes across a wide range of sizes.

Essential is a film range with ¬†options suitable for both litho and digital print. Its finishes include matt, gloss, silk and ‘soft allure’ for the enhancement of magazines, brochures and packaging, with an antibacterial version for added protection.

The ProFilm films are designed to help enhance and embellish business cards, luxury packaging, menus and similar items. ProFilm is also available in a range of visually attractive and tactile textured finishes such as leather, sand and linen.

‘This announcement marks an exciting move for Premier,’ commented Phil Marfella-Smith, digital and specialist products manager at Premier. ‘By launching these new grades of lamination film, we offer an improved choice to our customers whilst maintaining range integrity and continuity.’