Roland DG has taken a controlling stake in UAB Dimense Print, a subsidiary of UAB Veika, and developer of chemical-based wallpaper embossing technology based in Vilnius, Lithuania. 

Taking a 50.1% stake in the Lithuanian company, Roland aims to strengthen the combined businesses’ presence in the wallpaper market through the continued development, sales and support of the Dimense and Ecodeco proprietary technologies of UAB Dimense. Dimense parent Vieka showed its novel digital wallpaper embossing technology at Fespa 2017 and established UK distribution via Colourgen in 2018

Using Veika’s technical capabilities and combining them with Roland’s manufacturing expertise and global-scale sales network, Roland says it will drive the development and sales of unique and high-value-added new digital printing solutions, with the goal to further expand the market by capitalising on these strengths.

Kohei Tanabe, Roland DG Corporation president and representative director, said, ‘I still vividly remember the day I first saw Dimense’s wallpaper solution in 2019. Today’s announcement marks a momentous fusion of our mission, ‘bringing new opportunities to society through digital technology’, and our purpose, ‘to empower creativity and excitement worldwide’, with Dimense’s unique and innovative digital embossing printing solution.’

Aleksey Etin, CEO of UAB Veika CEO stated, ‘Veika and Roland DG have been business partners since 2015. I believe that this joint adventure with Roland DG will be a great opportunity to benefit from the best that the two companies have: Roland DG’s expertise in printer development and distribution capabilities around the world and Veika’s know-how in inks and media development. This partnership will allow us to speed up the progress of Dimense and Ecodeco technologies, as well as take them to a new level.’