Epson aids production of clothing and catwalk at London Fashion Week
Published: 15 March 2023 | No comments yet
Floorshow – prepping the catwalk using graphics printed on the Epson resin printer
Epson printers played a central role in the production of both the garments designed by Richard Quinn and the catwalk flooring on which they were paraded at London Fashion Week’s February outing.
Quinn has been a long-time proponent of Epson’s dye-sublimation technology, using a SureColor SC-F9200 printer, and has won the H&M Design Award and the inaugural Queen Elizabeth II Award for Design, presented by her late majesty in 2018. His Autumn/Winter 2023 collection again heavily featured dye-sublimation’s role in fashion and was enhanced with the runway’s Secret Garden-inspired decor.
Digital printing also played a role in the surrounding, with Epson’s SureColor SC-R5000 resin printer being used to print the black and white diamond-patterned floor graphics. Using water-based resin inks, the printer imaged onto scuff and tear-resistant PVC-free polyester floor graphics containing 40% recycled material, provided by adhesive-coated products manufacturer Drytac and installed by specialist Max Media Prints. The Epson inks offered a durable solution for the catwalk and make the substrate recyclable and free from environmentally harmful substances.
This is the second year running that digital textile and signage printing have helped bring to life Mr Quinn’s fashion collection and catwalk themes respectively.
Phil McMullin, head of sales for ProGraphics at Epson UK, commented, ‘t’s always a delight to see Richard Quinn’s designs brought to life through digital textile printing and I’m pleased that this has also offered such a great chance for our signage printing technology to shine. The SureColor SC-R5000 takes all the proven technology of our successful SureColor printer range and adds our new resin ink set to deliver improved abrasion resistance without lamination as well as enhanced recyclability. In combination with the Drytac media it provides a perfect result for this application.’