Strategic Mailing Partnership

 

SMP backs Marketreach lifecycle data for mail

28 April 2023

The Strategic Mailing Partnership (SMP) has welcomed new Marketreach end-to-end life cycle assessment information, enabling the print industry to offer evidence and assurance of mail's…

SMP welcomes trade associations

26 March 2023

The Strategic Mailing Partnership has partnered with BPIF, the Data and Marketing Association (DMA), and the IPIA to launch a new membership scheme for trade…

SMP and Royal Mail in programmatic mail push

5 January 2023

The Strategic Mailing Partnership has announced the launch of a new Royal Mail Wholesale incentive scheme designed to help companies adopt programmatic mail for e-commerce…

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