Digiprint Nettl has introduced an environmentally friendly product range produced with an HP Latex R1000 hybrid printer, installed in January 2023, in order to meet rising demand for sustainable services.

Established in 1987 as a litho and copy shop in Bath and Chippenham, Digiprint Nettl has evolved to become a provider of many kinds of print, with two  design and digital print studios. In January 2023 it launched a new signs, display and exhibition factory to further widen its offering. The purchase of the HP Latex R1000 was timed to coincide with the new factory opening.

Running alongside an HP Latex 800W printer installed in October 2022, Digiprint Nettl says the HP Latex R1000 has already had a significant impact on the way that it operates. The use of water-based HP Latex inks has allowed the company to roll out a new range of products.

‘Our most important requirement when investing in the printer was the environmentally friendly Latex technology,’ said Ben Gregory, director of Digiprint Nettl. ‘Our business became carbon-neutral in 2015 and Climate Positive in 2019, and HP Latex was an essential step to help us achieve this goal.

‘For us, choosing to partner with HP was deliberate and researched extensively. As a result of the new HP Latex R1000 investment, we are going to be launching a fully comprehensive range of PVC-free environmentally friendly sign and display products,’ he added.

‘Having already offered HP Latex to our customers for roll-to-roll printing, adding the flatbed option with an HP R1000 will deliver new markets instantly,’ said Mr Gregory. ‘We have secured contracts with schools, councils, government bodies and larger businesses all due to the increased eco-friendly options available to us now.

‘Within a week of installing the HP R1000 we had customers enquiring about new products and services that were previously not achievable. For example, a customer who uses our business for regular print has placed orders for bespoke packaging boxes for large items and has ordered point-of-sale and pallet wrappers to match.

‘Another business was ordering transfers for skateboards from China; after some testing on our HP R1000 we profiled a film and have landed an order of over 5000 skateboard prints.’