Fujifilm announces first Acuity Ultra Hybrid beta site
Published: 13 February 2023 | No comments yet
The Acuity Ultra Hybrid LED is said by Fujifilm to optimise quality, ease of use and return on investment
Fujifilm has revealed that the installation of the world’s first Acuity Ultra Hybrid LED is underway at Echo House in Surbiton, UK. The design and sustainable creative production company has a long history of partnering with Fujifilm, having installed an Acuity Select flatbed press in 2014 and the world’s first Acuity Ultra in 2018.
Launched at Fespa 2022, the Acuity Ultra Hybrid LED was Fujifilm’s most recent development in an all-new Acuity range that the company says it redesigned from the ground up for maximum ease of use and ROI. A 3.3m high-end printer offering ‘exceptional print quality and performance’ on both rigid and flexible substrates, the Ultra Hybrid prints at up to 218sqm/hr at resolution of up to 1200 x 1200dpi.
Peter Onyskiw, director of operations at Echo House, commented, ‘We’ve built a collaborative and trusting relationship with Fujifilm over the many years we’ve worked with them – that’s what led us to be the first company in the world to install a 5m Acuity Ultra back in 2018. That machine is still going strong – though we did have to move it to a new spot to make room for the new one! We’re excited to be first again. We work in a rapidly innovative and highly creative sector, serving some of the largest companies in the world, with brands who set extremely high expectations for us. The Acuity Ultra Hybrid LED combines exceptional quality with greater flexibility through its hybrid capability – giving us even more creative potential to continue to meet, and exceed, our customers’ expectations. The technological efficiencies, flexibility and reliability further extend our sustainable credentials to boot.’
David Burton, director, Fujifilm Wide Format Inkjet Systems said, ‘We’ve had a long and successful partnership with Echo House over many years – they’re never afraid to be first – so they were a natural fit to be the first to trial the latest press in our all-new Acuity range.
‘We’re delighted to be starting a new chapter in our journey with them – and we look forward to working with them as they look to harness the considerable potential of this hybrid press to target new business opportunities.’