Italian print service provider Rotolito has invested in an HP Indigo 100K digital press, enhancing the company’s flexibility and productivity, whilst reducing lead times.

Founded in 1976, Rotolito started by printing a popular Italian comic. Today, the company is one of the major players in the graphic arts industry in Europe, with operations not only in Italy, but also France, Germany, the UK, Africa, the US and Scandinavia. Across these seven sites, Rotolito deploys technologies for the whole production cycle – from pre-press to bookbinding – to produce a wide range of products, including books, comics, catalogues, magazines, flyers, technical manuals, price lists, guides and diaries. Rotolito’s customers include a range of large and small publishing houses, from a variety of different industries including banks, logistics, communications, fashion and furnishing brands.

Whilst Rotolito began its digital printing journey in 2010, with Europe’s first installation of an HP Web Press T300, its current digital fleet includes an HP PageWide T480 and T360 colour inkjet web press, HP Indigo 15000 and 10000 digital presses. The new HP Indigo 100K will replace Rotolito’s existing HP Indigo 10000.

Installed at Rotolito’s Pioltello headquarters in April 2022, the HP Indigo 100K digital press is a B2-format commercial printing system designed for higher speed and productivity with uninterrupted print jobs. Capable of printing up to 6000 sheets per hour, the HP Indigo 100K can move higher volumes from offset to digital to meet today’s needs, producing a range of commercial applications with ‘outstanding’ print quality and high productivity.

The company is now able to optimising production, in order to overcome production peaks, reduce inventory costs by eliminating the risk of unsold products, and be given the option to manage last minute production request. There is also the ability to produce short runs and create customised products by avoiding stocking up or producing excess copies.

Rotolito also stands to benefit from the use of PrintOS, the print production operating system with web and mobile applications linked to HP printers. Environmental gains are a further benefit cited by Rotolito, such as by printing on-demand.

Emanuele Bandecchi, sales and marketing director at Rotolito, commented, ‘The new HP Indigo 100K, replacing the HP Indigo 1000 0, allows us to increase productivity in printing covers and books using digital sheet-fed technology. Thanks to the high productivity of the new HP Indigo 100K, we will be able to scale the breakeven point compared to offset in printing illustrated books, catalogues, comics and magazines.’