Where the Trade Buys (WWTB), the trade print arm of the Precision Proco Group, has thrown open the doors at its Book Super Centre. The news comes less than two weeks after the group confirmed the integration of Cliftons Bookbinders into its Dagenham facility.
WTTB, which says that its share of the book print market has grow ‘massively’ in recent years, will offer a wide range of printing solutions as part of the centre, with thread sewn and open spine lay flat books about to be added to the existing options available.
Other new possibilities will include dust jackets, head and tail bands and coloured bookmark ribbons. Foiling options will also be available for some books, with WTTB now also able to produce longer runs on saddle stitched books and PUR bound options.
The company has also added lay flat books to its offering, with the option for both soft and hardback covers, which means that photographs and pictures can be used to full affect across two pages of any publication. This has been made possible by the investment, made toward the end of 2021, in MitaBlock Pro from dig IBook technology, a hotmelt solution that reportedly offers a four time faster SLA process by removing drying and clamping.
Gary Peeling, CEO of WTTB, believes this is a very important move for the company. ‘The book printing side of the business is a high growth area for us and we have seen it perform strongly in recent years,’ he said. ‘It made perfect sense for us to invest and to enhance this offering to put us in an ever stronger position going forward.’
