Oxfordshire-based Banbury Litho has continued its self-reinvention with the installation of a Mimaki JFX200-2513EX and Esko Kongsberg X 24 Edge from CMYUK.
The company, which was profiled in the last issue of Digital Printer thanks to its successful installation of a Xerox Iridesse, has been in what it calls ‘transformation mode’ for 18 months.
‘Essentially, what we are building at BL is the look and feel of a creative branding agency with a state-of-the-art production facility,’ said commercial director Matt Plant. ‘We are developing the front-end of the business, but naturally you need to invest in your production facility as well.
‘Internally, we’ve created real meaningful values for the business that we all work to every day. We’re developing ourselves into a customer centric organisation, where we now have a true understanding of our clients’ businesses – what they stand for, what they’re trying to achieve, and what their purpose is, so we can help guide them. We’re using our knowledge and a consultative approach to create the right results for our clients.’
Like many digital print businesses, Banbury Litho has navigated the challenges of Lockdown by turning to a number of Covid-related products such as signage and display, posters, floor graphics, face masks, visors, gloves and sanitisers to its customers. This in turn led to high demand for floor graphics and other types of safety signage, pushing the company to purchase the Mimaki flatbed and Esko cutter.
‘Everything we do here needs to add value in some way, not just be a production machine,’ said Mr Plant. ‘The Esko Kongsberg is one of the best cutting tables on the market. If you’ve got the right specification, the right tools, you can produce such wonderful work on it. We want to be doing more packaging concepts, short run packaging, point of sale material, reboard furniture and more.’
