G&H purchased two HP Indigo 7600s to enable it to print unique, high-value products using personalisation and variable data printing.

Manchester-based G&H Print Services has installed two HP Indigo 7600 Digital Presses to create a powerful digital capability and offer new levels of capacity and versatility.

Established as a repro house, today the company offers typesetting, artwork, repro, conventional and digital printing, imprinting for direct mail and database and digital asset management. 

Dave Hatton, managing director, said, ‘We wanted to combine printing unique, high-value products using personalisation and variable data printing, with high-volume production, and the HP Indigo 7600s will meet these requirements.’ 

‘We believe that printers can no longer rely on just putting ink on paper. Our customers are looking for partners to give them solutions to their problems. These new presses have tremendous power to meet those demands,’ continued Mr Hatton.

With speeds up to 120 A4 colour pages per minute, the Indigo 7600 Digital Press has a significantly increased cross-over point compared to earlier press models. It accommodates a wide range of substrates, including metallics, and can create special effects including textures and raised ink. It can also handle large volumes of complex variable-data print for applications including targeted high-end direct mail, CRM materials and other added-value products.

‘Since installing the presses, we have received requests for digitally printed products from both existing and new customers. For example, we do work for the greetings card industry and customers in that sector are showing a lot of interest in the possibilities of raised print and the use of white ink,’ concluded Mr Hatton

The HP Indigo 7600 Digital Press has automation and production features that make it suitable for book printing, photo-specialty and folding carton applications as well as the full complement of commercial work.