Scodix, provider of digital enhancement solutions, is celebrating the landmark sale of its 100th Scodix digital enhancement press, purchased by Precision Printing, UK.
‘This is a key moment in Scodix’s history,’ stated Mr. Kobi Bar, CEO and co-founder. ‘Since the system was first launched in 2010 we have been educating printers on its capabilities and we are delighted that our unique technology has helped so many operations differentiate themselves and add value to ensure they become more competitive.’
‘While widely recognised as a pioneering and creative operation, Precision Printing is also an excellent example of a high volume print service provider that forensically investigates the full potential of new technology before making any investment. We are very keen to help an already highly successful business work towards an even brighter future.’
The company chose the Scodix S75, supplied by Conversion, to enhance production from its three Heidelberg presses, a 10 colour XL 75, a six colour CD 74 and a four colour SM 74, and four HP Indigo 7500s along with the HP 10,000, which it was beta testing in 2013.
Precision Printing’s managing director and Dscoop’s chairman elect, Gary Peeling is delighted to be the 100th operation to embrace what is fast becoming a mainstream solution.
Mr Peeling said, ‘The technologies we adopt are around digital printing and unique finishing processes all enhance connection which is why we became interested in the Scodix machine. The combination of the B2 digital capability and Scodix technology is fascinating. We are keen to develop additional ways of adding Scodix SENSE to dimensional direct mail and lightweight packaging. We wanted to be able to produce a printed product that works harder for and captivates our clients and makes their customers talk about them.’
He added, ‘The machine has the ability to build texture in any number of levels on a single sheet. It can add gloss or matt highlights and that enables an infinite amount of detail to be added to a printed sheet. That opens up lots of opportunities.
‘One of the things I love about this product is it can’t exist in a digital or virtual space. It is all about the physical and that is what is printing is about. Its ability to replicate metallic, foils and embossed enhancing purely digitally without the need for a block or die will address a pent up demand to use metallic finishes in the short run arena.’
Scodix will help Precision Printing provide customers with a wider range of options to communicate their messages and gain a return on investment. Mr Peeling concluded, ‘It is about looking for technologies which are going to captivate our customers. We are seeing an appetite for things that look more intricate on a more regular basis. From a strategic point view we try to position ourselves as a trusted advisor, as experts in using printed media. In order to do that we need to have these types of proactive conversations and with Scodix we can.’
