My Fish Food, a centralised resource of templates and SEO services , has been launched by Infigo Software for users of its Catfish w eb to p rint platform.
It enables users to access an extensive collection of pre-designed Adobe-based templates for photobooks, yearbooks, stationery, websites and image personalisation. The Business Stationery library, featuring several thousand designs, is the first to be launched, with the other template collections to be introduced shortly.
The SEO services include a range of bolt-on capabilities that make it easier for end users to find a printer’s Catfish storefront.
The company has also invited art and graphic design students to submit their designs for use on Catfish. In return, they will receive a commission, on a per usage basis, when their design is purchased through the Catfish Storefront.
‘Our retail, marketing and professional printer clients can now offer a wide range of products and services without having to buy templates in advance or invest in bespoke graphic design and marketing services,’ said Infigo’s Douglas Gibson. ‘They can offer all manner of templates to their customers and only when a product has been ordered will a percentage royalty on the net retail cost be allocated.’
