Examples of Avery Dennison Supreme Wrapping Film
Avery Dennison’s fifth annual “Wrap Like a King” challenge features a new Continent Wrap King title and the competition has been extended to Mainland China, Japan and South Korea.
The challenge will run from 1 July until 15 September 2017. Wrap installers from 53 countries can submit commercial, full print or color change wrap projects at www.wraplikeaking.com to compete for prize packages worth a combined total of $30,000 (£23,000).
Twelve regions in the United States, Canada, Europe, Australia, New Zealand, Japan and South Korea have been established for the 2017 challenge. Wrap installers from these regions can submit projects featuring Avery Dennison Supreme Wrapping Film, the Conform Chrome series, the ColorFlow Series, MPI 1105 Supercast Digital film or a combination of car wrap films to be evaluated by a panel of judges.
New for 2017, the 12 Regional Wrap Kings will battle for the top spot on their continents, with four Continent Wrap Kings selected to move onto the next stage of competition. The continents for the Challenge are North America, Europe, North Asia and Australia/New Zealand. Winners of the North Asia and Australia/New Zealand regions will automatically be elevated to continent winner status.
The first 25 submissions in the Challenge will receive a special entry prize. Regional and continent winners will be announced in October. The overall winner will be chosen by the panel of judges as the best in show and crowned the “King of the Wrap World” at the 2017 SEMA Show in Las Vegas.
‘We feel that our fifth annual Wrap Like a King Challenge will bring out the most creative and stunning vehicle wrap projects yet,’ said Oliver Guenther, marketing director, Avery Dennison Graphics Solutions Europe. ‘This year’s Challenge has more competing countries, more winners and greater worldwide recognition, and this combination should make for an event that is even more captivating than its past editions.’
