HP Large Format Design has appointed Colourbyte Europe as an authorised partner for its HP DesignJet portfolio in the UK.

The partnership brings together HP’s DesignJet large format printing range and Colourbyte’s experience in digital print solutions, inkjet technologies and technical support. Founded in 1998, Colourbyte specialises in large format printing and will now offer the HP DesignJet range alongside its existing portfolio.

According to the companies, the agreement is intended to provide customers with access to HP hardware supported by Colourbyte’s expertise in media, colour management and technical support.

“We are incredibly pleased to welcome Colourbyte to the HP DesignJet family,” said Colin Easton, UK&I Large Format Print country lead at HP. “HP relies on high-calibre, value-added partners who truly understand the complex, evolving needs of the professional AEC and graphics market.

“Colourbyte’s long-standing reputation for solution sales and independent media expertise makes them an ideal fit. Together, we are better positioned to empower creative businesses, architects, and print service providers with high quality sales support, print solutions and responsiveness inherent to our DesignJet range.”

Colourbyte said the addition of HP DesignJet systems will strengthen its offering to customers in the graphic arts sector, complementing its existing hardware, ink and media portfolio.

Tim Stockley, director at Colourbyte, said: “Joining forces with a globally respected vendor like HP marks a fantastic milestone for Colourbyte.

“For nearly thirty years, our mission has been to provide our clients with the absolute best in print technology, solutions and specialised consumables.

“Incorporating the HP DesignJet range into our portfolio of large format print offerings enables us to offer robust, high-performance solutions to our customers within the graphic arts market. We are thrilled to collaborate with HP and look forward to delivering hardware, ink, and media solutions to the wider market.”

The partnership is effective immediately and expands HP’s UK channel for DesignJet systems, while giving Colourbyte access to HP’s large format printing portfolio for customers in the architecture, engineering, construction and graphics markets.