This year’s Business Theatre will host a programme of free daily seminars, workshops and case studies, identifying new revenue opportunities for business owners looking to expand and improve their services.
‘For our 30th anniversary year, we have developed a line-up of practical sessions that are all about providing inspiration and practical advice for anyone looking to expand and improve their services for the year ahead,’ said Rudi Blackett, event director for Sign & Digital UK.
Session highlights for 2017 will include: ‘More money, more customers, more focus’, exploring how business owners can differentiate themselves in a competitive market and add value to customers. The ‘Where are the opportunities in wide format?’ session will discuss the current and future mix of applications available for people looking to forge a path in wide format printing. Opportunities for business diversification will be explored further in the session ‘Business Diversification: temporary pop-up and retail structures’, run in association with the Shop and Display Equipment Association (SDEA), which will examine how companies can benefit from this growing market by diversifying into the production of temporary or seasonal short term retail structures and displays.
Another new seminar, ‘Business Diversification: soft signage’ presented by Grafenia will explore investment strategies, how to use existing equipment, floor space planning and the skills necessary for finishing.
Other seminar topics include the ‘Accessing equipment to build your business – what are the options?’ from Paragon Bank; ‘Cover maintenance & service contract agreements from’ from RolandCare; ‘Making the apprenticeship levy work for you’ presented by Charles Jarrold, chief executive of BPIF, and ‘An investment in knowledge pays the best interest’ presents an overview of training options available for businesses, delivered by Joe Wigzell, academy and creative centre manager for Roland DG.
The exhibition returns to the NEC Birmingham from 28-30 March 2017 and the full programme of seminars can be viewed here.

