In addition to product launches and exclusive show offers, this year’s event will offer three new live interactive demonstration zones
With thousands of visitors from across the signage, digital print, display, design and commercial print sectors expected to attend Sign & Digital UK on 24-26 April, the SDUK team has committed to significantly increasing the feature and content areas at the 2018 show to help visitors increase their knowledge and learn new skills.
In addition to product launches and exclusive show offers, this year’s event will offer three new live interactive demonstration zones, a full programme in the new mainstage theatre of panel debates, SD explains seminar sessions and expert speakers, as well as the return of the popular Signmakers’ Workshop and training workshops from Adobe and Corel.
Three brand new demonstration zones have been created: Décor Live in partnership with Antalis; Vehicle Wrapping Live in partnership with Spandex; and Textile Printing Live in partnership with Hybrid Services/Mimaki. Visitors will not only be able to have a go but will also learn how they can add these areas to their businesses as additional revenue streams.
In keeping with this year’s theme – Creativity Bought to Life – the main stage theatre will double-up as a TV studio, capturing content and also using the studio as a base to film the many demos, workshops and exhibition stands across the show floor.
Another new initiative from the show organisers is the introduction of three Industry Panel Debates to discuss current and future industry topics.
Rudi Blackett event director, said, ‘It’s a showcase and a celebration of all that’s innovative and inspiring in our market. We know that content is becoming increasingly important and this year we are providing visitors with even more opportunities to learn about new markets and technologies.’
